Lucid Touch Interface

Touch is a compelling input modality for interactive devices; however, touch input on the small screen of a mobile device is problematic because a user’s fingers block the graphical elements he wishes to work with. LucidTouch is a mobile device that addresses this limitation by allowing the user to control the application by touching the back of the device. Check out the video.


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Kinetic Sculptures

Shot in the Netherlands utilising the moving sculptures of world-renowned artist Theo Jansen, this commercial, entitled "Kinetic Sculptures" forms part of a broader campaign which serves to highlight BMW's market leadership in the fields of technology and innovation. Source: www.bmw.co.za/innovations

When in Doubt, Act as If...

A recent Michigan State University grad was clueless about what career he wanted and was living on his parents' sofa, unemployed. So, when a relative asked, "Do you want to work in a dashboard manufacturing plant?" he said yes–even though he had no particular interest in dashboards. However, he acted as if he were passionate about dashboards: He carefully observed his coworkers, asked questions, and read articles on dashboard manufacture. He pursued dashboard expertise like an unleashed tiger pursues a cross rib roast. Soon, coworkers started coming to him with questions, and he eventually became the go-to guy on the factory floor. Not surprisingly, our dashboard dude soon got promoted. Now, also not surprisingly, he's passionate about dashboards. Lesson: Act as if.

Ref: USnews.com